
Challenges & Solutions
Our biggest challenge was developing ways to integrate traditional print with an ever evolving landscape of digital media to engage readers. The following features and experiences have been executed to make the most out of the print and digital audience experiences:
- Best of Hollywood contest with online nomination and voting
- An app-based Scavenger Hunt with clues hidden in the print publication
- Baby and Pet of the Month feature in print driven by social media photo submissions

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